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Nov 22
  • Chek this out: Twitter Weekly Updates for 2009-11-15 #OVBlogger: This is a great tip: 10+ Tips Fo.. http://bit.ly/15q3c3 #
  • This is a great tip: Twitter Weekly Updates for 2009-11-15 #OVBlogger: This is.. http://bit.ly/15q3c3
    Read it now! #
  • This is a great tip: Local-Social Search: A Powerful Marketing Channel For Sma.. http://bit.ly/1DecXW
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  • This is a great tip: 4 Tools for Advanced Google SERPs Analysis: I have alread.. http://bit.ly/1m1RQ8
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  • This is a great tip: Bug: Google Social Search Goes Offline Temporarily http://bit.ly/4DJghA
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  • This is a great tip: Oxford English Dictionary 2009 Word of the Year : Unfrien.. http://bit.ly/1wqBoV
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  • This is a great tip: 3 SEO Browsers to Evaluate on-Page SEO: SEO browsers are .. http://bit.ly/2MyKLF
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  • This is a great tip: Saving the homeless kittens with Internet Marketing: You .. http://bit.ly/2uyw30
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  • Chek this out: Blogging: ScribeFire… Blog in an Instant: This is a test. Seriously. I juts added .. http://bit.ly/2tdEk1 #
  • Beware of Black Magic Gurus http://aweber.com/b/1PiIc #
  • This is a great tip: Google Translate Gets New Look and Features: One of my fa.. http://bit.ly/3j8BCu
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  • This is a great tip: AOL Spins Off from Time Warner on Dec. 9: Time Warner and.. http://bit.ly/GtsIM
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  • Chek this out: Bing, Google Increase Market Share While Yahoo Declines: Latest search market data.. http://bit.ly/4ueYG4 #
  • This is a great tip: Bing, Google Increase Market Share While Yahoo Declines: .. http://bit.ly/4ueYG4
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  • This is a great tip: How to Track Competitor Search Engine Rankings with SEJ T.. http://bit.ly/374P61
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  • This is a great tip: A week worth of treats for SEO geeks: Welcome ot another .. http://bit.ly/24e8TQ
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  • Chek this out: CB- ClickBank or Candy Bars?: Personally I prefer pie over candy bars but that&#82.. http://bit.ly/2ipqgo #
  • Reading Joe Vitale's Hypnotic Writing… Still as good today as it was back in 2004. Wow! Wonder years. I started marketing in 2003. You? #
  • @gajsubudhi Thanks for the RT, Gaj! How's it going with you? Haven't talked in ages. Going to Atlanta next month? in reply to gajsubudhi #
  • This is a great tip: Google Displays Site Hierarchies in Search Results: If yo.. http://bit.ly/119jLz
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  • This is a great tip: Google Image Swirl Offers Fun Ways to Explore Images: Aft.. http://bit.ly/1JA4ZO
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  • Blog Post: Does Google Sidewiki Mean Trouble? http://aweber.com/b/dpzc #
  • This is a great tip: SEO: Google Sidewiki… Why should you care?: A couple of m.. http://bit.ly/3VZxEf
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  • Chek this out: Behavioral Targeting: Creating A Unique Experience For Each Visitor http://bit.ly/crefq #
  • Chek this out: Links for 2009-11-17 [del.icio.us]:
    SEO: Google Sidewiki… Why should you care? http://bit.ly/1vpYOg #
  • This is a great tip: Achieving Paid Search Balance: 3 Reasons To Invest In Non.. http://bit.ly/1O4owa
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  • Chek this out: A Look into Reverse Image Search Tools: I've been already looking at various advan.. http://bit.ly/388vS4 #
  • This is a great tip: 10 Years Ago: The First Search Marketing Conference, A Re.. http://bit.ly/3y81MY
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  • This is a great tip: Ask Making A Bigger Bet On “Social Search” Or Q&A http://bit.ly/33CWJb
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  • This is a great tip: Testing, the deep dark secret of Internet Marketing.: Not.. http://bit.ly/ghoNc
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  • This is a great tip: Google Showing Breadcrumb Navigation In Search Results http://bit.ly/3K4tqa
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  • Chek this out: NAR Changes Its Mind: Google Is Not A Scraper Site http://bit.ly/1OlnGM #
  • Ryan Deiss Hates Autoresponders http://aweber.com/b/1UZcM #
  • This is a great tip: Copywriting Triggers: As an Internet marketer, you either.. http://bit.ly/T4ibd
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  • Chek this out: Google AdSense Adds Gold Stars To Ads http://bit.ly/27U764 #
  • This is a great tip: Microsoft-Yahoo Search Deal On Track For Completion http://bit.ly/3iTGxz
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  • Chek this out: What’s Your Favorite Bookmarking Tool?: I've always believed that the way we organ.. http://bit.ly/1zmYo3 #
  • Chek this out: Google Writes On Mobile Site SEO Concerns & Techniques http://bit.ly/2OfMa6 #
  • This is a great tip: How to Identify Indented Listings Opportunities: This is .. http://bit.ly/2eUt8d
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  • This is a great tip: What’s Your Favorite Bookmarking Tool?: I've always belie.. http://bit.ly/1zmYo3
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  • Chek this out: Google Removes Offensive Obama Image; Was It Justified? http://bit.ly/1oDWTC #
  • This is a great tip: Yahoo Adds Fresh, Social Content to Search, Twitter Inclu.. http://bit.ly/UsKTj
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  • This is a great tip: Search Conference Assignations: “To all the girls I've lo.. http://bit.ly/9ujFQ
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  • [Time Sensitive] Free Ryan Deiss Webinar TONIGHT! http://aweber.com/b/1f696 #
  • This is a great tip: Google Chrome OS News Round-Up, What’s Your Take?: As soo.. http://bit.ly/1NuMut
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  • RT @comaford: Don't 4get to do the drive-by-schmooze when networking. Don't get caught up in long discussions and miss the next connection! #
  • RT @FasterWebmaster: It's been a rough couple days. Poor baby! Hope tomorrow's better. :) #
  • This is a great tip: Free Webcast: Ask The Search Engines – War Stories From T.. http://bit.ly/1kIAcr
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  • (time sensitive) Follow-up from TONIGHTS Webinar http://aweber.com/b/hKL6 #
  • This is a great tip: Google Updates News for Mobile: I just installed Google M.. http://bit.ly/3×2bOG
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  • This is a great tip: Gmail Users Are More Social Network Friendly: There's an .. http://bit.ly/1ILLEy
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  • This is a great tip: Google Builds Out A National Real Estate Search Engine http://bit.ly/qzGSC
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  • Chek this out: Google Builds Out A National Real Estate Search Engine http://bit.ly/qzGSC #
  • Chek this out: Links for 2009-11-19 [del.icio.us]:
    Twitter: What's Your PR? http://bit.ly/3JOvRQ #
  • Chek this out: Jedi Metrics: How To Prepare For SEO Growth http://bit.ly/1Bxq1j #
  • This is a great tip: Understanding Orienting Search Behaviors For SEO & Conver.. http://bit.ly/4lVJDL
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  • This is a great tip: Three Pages from the Same Domain in Google SERPs?: Andy B.. http://bit.ly/1Haw1n
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  • This is a great tip: Google Shopping Results : User Experience Downfall: Googl.. http://tinyurl.com/ybsmble Read it now! #
  • This is a great tip: Search Ad Keyword Lawsuit, Now Over Privacy http://tinyurl.com/yeooh4o Read it now! #
  • This is a great tip: Google Combines Search and Real Estate: What would you ge.. http://bit.ly/1YfAHE
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  • This is a great tip: Search In Pictures: Google México Party, One Republic @ G.. http://bit.ly/8nEpC9
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  • This is a great tip: Try Out Chrome OS on a Virtual Machine: So you've read al.. http://bit.ly/5JLacd
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  • This is a great tip: Twitter Turns On Opt-In GeoLocation Feature: Twitter has .. http://bit.ly/8Ueyaw
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  • Chek this out: Q&A With Avinash Kaushik, Google Analytics Evangelist & Guru http://bit.ly/4VMLDl #
  • Chek this out: Reflections On Chrome OS From A Consumer Perspective http://bit.ly/8tucnO #
  • Matt Cutts on Canonical Link Element: http://tinyurl.com/bgwfzx How to prevent dupe content issue on single domain. #
  • PayPal deposit from… http://aweber.com/b/1TIXs #
  • @janetbeckers Here's a video for you: http://tinyurl.com/yf6gfdm It matters re: SEO, not if you only want traffic. in reply to janetbeckers #
  • @janetbeckers Wow! Thank you, thank you! Happy it was helpful! You know you can ask me stuff about SEO anytime, girlfriend, right? :) in reply to janetbeckers #
  • @barefoot_exec So sorry to hear about Baby Barefoot. She's in my prayers, as are you. Always hard to see your kids sick. Hugs to you both! in reply to barefoot_exec #

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Nov 19
Twitter: What’s Your PR?
icon1 Pat Marcello | icon2 web 2.0 | icon4 11 19th, 2009| icon32 Comments »

Did you realize that your Twitter profile page (the one with all of your own tweets on: http://Twitter.com/username) has page rank? If it doesn’t, you’re not tweeting that often. If it does, and it’s a good PR, you may or may not realize that putting links on that page pass page rank to the sites on it, right?

Yep. I just checked mine out because I heard that Google just did another page rank update (Google Surprise PageRank Update by Navneet Kaushal, SearchNewz.com), and I see that I now have a PR5 on my Twitter page. Hmm… Need to send more links to that page to help my sites.

Check our your Twitter page and see where you stand. If you update Twitter frequently with cool info, you’re probably going to find a good PR punch.

It doesn’t hurt you to show up on other people’s profile pages when they have a high page rank, either. That’s why putting stuff out there that folks enjoy and having it “retweeted” by them really makes a difference.  So, if you’ve been using Twitter only to chit-chat and you’re in business, you’re wasting a valuable SEO tool.

Yes, you should be chatty on Twitter. But, you shouldn’t ONLY be chatty. Plan what you want to write in Twitter that concerns your business everyday. Maybe plan out 10 Tweets. You can go in once an hour and tweet something cool. If you want to set them all up at once, you can use a site called “SocialOOmph.com (was Tweet Later),” which allows you to schedule your tweets throughout the day.

I’m not suggesting that you send out ads all the time, like some losers do. Really, they’re not using Twitter properly, either, and they’re probably pissing a lot of people off and creating bad karma. You totally do not want that. Read the rest of this entry »

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Nov 18

As an Internet marketer, you either have to learn to write good copy or you have to hire someone to do it for you.  Tellman and Jodi used to write all the copy for everything we did at Overcome Everything, until Tellman hired Josh Burns. Josh has only been working for the company a little over a year, I think, but he’s learned some wicked cool stuff, and is a natural born copywriter. Even he didn’t know that!

Anyway, here’s a video he made, called simply, “Triggers.” You’ll learn a lot, so sit back, and enjoy watching.

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Nov 17

A couple of months ago, Google created a new feature for it’s toolbar called “Sidewiki.” This allows your site users, who may or may not be customers, to create helpful information or insights in connection with individual search results. It also allows people to share these comments on Blogger, Facebook, Twitter, and your Google profile pages.

It’s kind of a cool feature that’s obviously designed to get people participating in a social way with Google’s search function, and also to get people to download and install the Google toolbar. I don’t have it, don’t want it, and rely on other cool Firefox add-ons to give me more information than the toolbar ever did without it clouding my reading pane. But…

What makes it a little scary is that Sidewiki can be a tool that people can use against you, if you’re in business. Imagine your unhappy customers writing their discontent into the wiki, which lasts forever. Imagine furthermore that same unhappy customer creating such a stir that everyone piles on. Makes me think of that Bugs Bunny cartoon refrain, “All pile on the dog pile.”  When someone starts a feeding frenzy, it’s not pretty. Read the rest of this entry »

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Nov 16

This is a test. :)

Seriously. I juts added ScribeFire Blog Editor to Firefox. I’ve been hesitating doing this because I’m right at home with my blog. I use Fast Dial as my homepage, so it’s really easy to get to. One click on my Fast Dial page or one click in my lower toolbar… what’s the diff, eh?

But I’m hearing all kinds of great things about this add-on, and there are times when I’m at a web page and want to blog about it, but think… I’ll get to it later and never do. Maybe this will stop that arrested intent blogging.

Here are some cool features:

  • You can preview the post in your blog template or just in the Scribefire template. Kind of cool, but I rarely preview my posts. I hit send very quick and then, am glad that I have MaxBlog Press’s Ping Optimizer installed so that edits don’t matter to the blog directories since they’re only pinged once.
  • It shows you the last several posts you have made in the “Entries” tab.
  • You can select which category you want the post to fall into.
  • It allows you to add TrackBack URLs, which I think is kind of redundant for WordPress, which does that automatically.
  • Allows you to add images.
  • Has a special button for YouTube video additions
  • Will find related articles for you with Zemanta (notice the links at the end of this post leading to other articles), which is kind of cool
  • You can make money with in-text links from InLinks.com
  • You can bookmark at Propeller, Facebook, Digg, Fark, StumbleUpon, and Newsvine from the “promote” tab.

Read the rest of this entry »

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Nov 15
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Nov 12

Want to know what pisses spiders off? When they come to a website and see the same danged title and description for every page in it. Not every page on your site is identical (if it is, you’re really in trouble because having duplicate content on your own site will make it drop like a stone in the rankings), and each page should have its own unique set of information.

The same goes for blogs. If you’re not adding a unique title and description to every post you make, you’re making a big mistake.

You need to get either All-in-One SEO Pack or HeadSpace 2, either of which allow you to add unique information to every post you make.

HeadSpace 2 makes it really easy. All you have to do is click “Page Title” under the post blank, and your post title will be carried down automatically. It doesn’t work very well with descriptions, so you’ll have to fill in the blank there, but it gives you a good chance to use some keywords for your page, as well.

Remember, the title and description of your page are what show up in the SERPs (search engine results pages), too. So, if you want people to see crappy information about your post, be sure to leave that information out. Read the rest of this entry »

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Nov 11

Linking isn’t dead, though some think it’s not as important as it once was. Not true! Search engines consider that links pointing back to your website from other sites are “votes” for your site. They’re links from new content you’re putting out on the Web, they’re links coming from quality directories, and they’re links coming from people just thinking, “Hey, cool blog,” and linking back to you naturally.

Of all the types of links coming back to your site, the last kind is what search engines love best.

The links that aren’t as effective as they once were (though they probably still carry some weight) are reciprocal links, as in “I link to you, you link to me.” Just a couple of short years ago, this was great to do and webmasters were busy sending letters to sites in their niche trying to get all the reciprocal backlinks they could.

So, that’s no longer an option. If you want great search rankings, it’s OK to do some of this, but getting that natural “Oh, WOW!” link is the best.

How do you get them? Read the rest of this entry »

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Nov 10
Google Analytics Tutorial
icon1 Pat Marcello | icon2 SEO Information | icon4 11 10th, 2009| icon31 Comment »

I try to read a lot about this business from copywriting to SEO to whatever I can get my hands on. If you’re not doing that, you really should be, and I can steer you to one publication that I look for in my mailbox each and every month: Website Magazine.

The tone is serious business, and I wouldn’t say that it’s a magazine for newbies. If you aren’t really attuned to Internet marketing just yet, it probably won’t help you… yet. But it will. If you’re a seasoned pro, have your own website, and are up on the “what’s happening nows,” then you can get this four-color glossy print magazine for FREE. Yep. All you have to do is subscribe. And I can tell you, that I’ve learned many things from reading the magazine over the past couple of years.

The November 2009 issue has an article by Bryan Eisenberg entitled “Tips to Better Google Analytics,” and it brought up something really cool that I’d like to share with you.

Analytics can be daunting when you first start working with it. It’s been part of my daily routine for the past few years, and I’m pretty familiar with it, but I remember how confusing it was to me when I first started. I used it exclusively for tracking my SEO progress with Overcome Everything and I remember Tellman telling me to find a course on Google Analytics so that I could become an Analytics ninja. At the time, there just wasn’t one to be had. Read the rest of this entry »

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Nov 9

Oh, you’ve seen the sites. “Just $49 and we’ll submit your site to a gazillion search engines! It’s great for SEO! It’s amazing! Give us your money!”

PFFFTTT!!!

This is just one of those bullshit services that newbies fall for.

Here’s the deal… DO NOT pay anyone for search engine listings. The robots will find you, even if you have no keywords in your title, even if you have a crappy description, even if you’ve only been online for a week. Robots will find your page and decide whether to rank it or whether to come back at all.

Want to see if the search bots have seen your page and when?

Just type your domain into the search engine and see what comes up. At Google, if you click in the “Cached” link under the description for your site, you can see your page and the date and time that Google last visited. If it was the current day or yesterday, cool! You’re updating often. If it was a month ago, you have problems, brothers and sisters. You need to add some fresh stuff to your site or you’ll never rank in the SERPs (search engine results pages) at all.

Bing also has a “Cached Page” link that you can check out, but they’re still slower than Google. Google had my page from yesterday, while Bing hadn’t been there since 11/5. You know how often I post, so…

Yahoo also has a “Cached” link, but it wasn’t working, so… I can’t comment on its frequency by using this technique.

But there is a foolproof way: You can also go into your hosting account’s c-Panel dashboard to check this out. Most have a feature called “AWStats,” which tells you quite a lot of information, including which search bots visited and how many times they came during the month and even how many times they successfully accessed your “robots.txt” file. Read the rest of this entry »

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