SEO and Branding: Who Are You Impressing?
SEO is a huge consideration in everything you do for your business. Using a blog? Obviously, SEO is important. Creating a squeeze page? SEO… Writing a sales letter… SEO… Twitter… SEO. Everything you do online is about you and your keywords.
And yes, even Twitter.
I’m all about blogging and SEO and people are beginning to know that because of all the stuff I have out there in regard to blogging and SEO. As a joke, I bought the domain BlogQueenoftheUniverse.com, which redirects to this blog. It was a joke, and my friends thought it was pretty funny. But…
I actually saw someone refer to me that way on Twitter the other day. How cool is that? I obviously know that I’m NOT the be all and end all of blogging. Nobody is, but becoming a presence and “branding” yourself as one thing or another is a huge part of making yourself successful.
So, who do you want to be? What’s your niche? Are you the “Hunting King?” or how about “The JV Queen,” like Gina Gaudio-Graves? Or the “Niche Prof,” like Ron Capps? Try to position yourself as the expert in whatever field you want to conquer and then, back it up.
If I knew nothing about blogging or SEO, it would be stupid for me to try and be the queen of those fields. People would guffaw, and I’m certain that the people who DO know more than me in those areas most certainly are already.
But I don’t care.
Those aren’t the people I’m trying to impress and help along the way. My target audience are new bloggers and people who are new to SEO and this whole Internet marketing world. To them, I am the Blogging Queen of the Universe because I totally know a LOT! Certainly not everything, but enough that I do seem like an expert to people learning this whole confusing world of IM.
So, who are you? Who’s your target audience and who do you want to be to them? That’s what you should be striving to establish. Learn all you can about your niche topic and then, use the appropriate keywords surrounding that area in everything you do.
You’ll be amazed at how people respond to your expertise. It won’t happen overnight. I’ve been at this 5+ years and only now are people starting to know who I am and what I do, and it’s pretty sweet. I love working with folks, and so coming to them with some credibility is very, very important. I never want to disappoint them — evah.
Posts about SEO as of April 23, 2009 | Ebusiness Blog
April 23rd, 2009 at 7:26 pm #
[...] Engine Search Engine Optimization ( SEO ) MADE EASY – Learn How To Dominate The Search Engines SEO and Branding: Who Are You Impressing? – ovblogger.com 04/23/2009 SEO is a huge consideration in everything you do for your business. [...]
SEO and Branding: Who Are You Impressing? | SEO News & Views
April 23rd, 2009 at 11:16 pm #
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drd16 (Devin Draper)
April 24th, 2009 at 9:21 am #
RT @stejules: RT @thedukeofseo SEO and Branding: Who Are You Impressing? http://tinyurl.com/ddrgvf
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April 24th, 2009 at 10:22 am #
[...] Microsoft – Free Web Hosting 60 Days Free Hosting. Choose From Shared Hosting, Virtual SEO and Branding: Who Are You Impressing? – ovblogger.com 04/23/2009 SEO is a huge consideration in everything you do for your business. [...]
jamesgoldman (James Goldman)
April 24th, 2009 at 12:14 pm #
RT @stejules RT @thedukeofseo SEO and Branding: Who Are You Impressing? http://tinyurl.com/ddrgvf
TheZenBull (The Zen Bull)
April 24th, 2009 at 9:57 pm #
SEO and branding who are you impressing? http://is.gd/uaGy
Brandon R Allen
April 27th, 2009 at 3:59 pm #
Loved this part of your blog “If I knew nothing about blogging or SEO, it would be stupid for me to try and be the queen of those fields. People would guffaw, and I’m certain that the people who DO know more than me in those areas most certainly are already.”
This worry gives a lot of people pause when they go out and try and build there personal platform. We fail to understand that in anything we do some people will no more and lots more people will know less. Important thing to keep in mind. Great post.