Internet Marketing: Web Polling
What happens in an Internet marketer’s life when he doesn’t know what to do? I mean, what content can you create that will sell like hotcakes? What do people want to learn more about? And how do you find out?
Simple, run a survey or what Alex Mandossian calls an “Ask” campaign.
There are many ways to do this, and it really depends on the kind of survey you want to use to get the information. There are “fill in the blank” surveys and there are voting polls, right?
If you’re creating a new course, then the “fill in the blank” method is usually what works best. “What’s your most burning question about…” whatever it is you’re interested in promoting in your niche. But before you even get to that point, you probably want to take a poll.
MicroPoll is great for this. It’s a free service, and you can run a bunch of polls on your site for nada. You tell it what the topics are and it creates a radio-button widget for you where people can vote for their favorite topic.
Once you know what their favorite topic is, then you run the content survey. You can use services like ASK Database, Survey Monkey, or Survey Gizmo. These are all great for that type of campaign. The last two resources are free, ASK Database is not.
But what if you want to run a campaign that is more social? Then, you want User Voice, which gives you buttons that look much like Digg buttons for your site.
There are also many other ways to do this, and some of them involve installations. But for the simplest way to find out what your audience wants… these resources truly rock!
Denise Mense
May 11th, 2009 at 2:06 pm #
Hello Pat,
I have a question about articles. I want to write a series of articles and post them at ezine article. My question is with the title. I would like all the articles to start “How to start a handyman business:” then after the colon I would have different subjects. Would this be ok? Would the titles have to changed if I submitted to other article sites? I know the content has to be different.
Thank you for your help,
Denise
http://www.cashinonrepair.com
Pat Marcello
May 11th, 2009 at 2:39 pm #
Hi Denise,
It would be OK, if that is your main keyword phrase. However, it’s rather long. If you’re going for SEO, you need to keep your titles under 65 characters. The spiders just won’t see the rest. Since this phrase is like 31 characters, you’ll need to keep the balance of your title to 34.
But that’s what I often do, if the keyword doesn’t fit into my title. You’ll notice that on many posts in the blog.
- Pat
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