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How cool. I just got $50 from the Shoemoney contest last week, from Tom at FINDgascards.com. Very cool. And to think all I had to do was click a button. Not bad. Thanks a bunch, Tom! and Shoemoney, of course, for having the contest.
So, I just read an article today that said social bookmarking had little value for IM. It said you can get tons of visitors but that they bounce and never buy anything. Hmm… Is it worth the effort?
I spend at least 10 minutes a day doing the social bookmarking thing for my client’s blogs, and we do get some traffic, and I have to admit that it’s nothing to write home about. Still, realize that those bookmarks stay around for as long as the site will. So, like, two years from now, people could read a bookmark and still come to the blog and read. It has to have a cumulative effect. Right? Web 2.0 isn’t going away.
I don’t find that we get very many visitors from socially bookmarking the IM blogs, except from PlugIM, which is a very targeted site. But even then, I have to write about something that’s kind of obscure. Tellman concentrates on new marketers, making that rather tough. Newbies don’t know about PlugIM yet. They will. I’ll keep spreading the word, OK, Ryan? :-)I have to say that Mike Paetzold told me about PlugIM to begin, so I certainly can’t take credit for discovering it on my own. But here’s the thing… it will eventually be good for us, I have no doubt. And I’ll keep plugging stuff until it is. I like to go over there and read what other people are writing, too, to see what’s going on and what people are thinking right now.
However…
We get much more traffic via social bookmarking for the ADD blogs. People are interested in the topic, especially since it’s now understood it bleeds over into adulthood. I used to wonder if ADD wasn’t just the creation of companies pushing drugs on our kids, but the more I study, I know that’s not true. And I know Tellman. He’s totally ADHD, and I mean that in a good way. He, like, thinks at the speed of sound, and it’s awesome to watch. I’ve actually come to see that being ADD is not all bad. I mean, it has its drawbacks because this is still linear-thinking world, but AD/HD is real and people want to know more about it. The topic is becoming hotter every day.
So, before I go off too far on an ADD tangent, let me explain why I went into it to begin with.. ADD is a popular topic. If you are in a popular niche, you’ll get readers from Web 2.0.
Here’s how I see it:
Even if you don’t get traffic now and plan to stick around, social bookmarking works.
It just might be a delayed reaction.
And don’t you wish you were one of the first 100 links at DMOZ? Or the first person to join MySpace? Or early on whatever?
I’m betting that social bookmarking sites will just get bigger. Google should be a little bit nervous. They’re just an unfeeling “corporation,” and give the results as they see fit to give them. With social bookmarking people decide what’s hot and what’s not, and as with everything else, word of mouth is way more powerful. We tend to believe other people more than corporations. Think about it.
Popularity: 22% [?]
