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Have you ever been to an Internet Marketing conference?
If not, you’re wasting valuable time. Attending conferences and meeting people in this industry is very, very important. You know how it is…
People hear your name or see your website, but you’re still only pixels on a screen. You aren’t real to them. They need to see your face, shake your hand, and get to know you, if only just a little. Believe me, it makes all the difference in the world.
Last weekend, as you know, I went to a conference, and what I took away was invaluable. I took away relationships with Baby Boomers, who are trying to make it online. There was a whole room full of them! In fact, the absence of younger folks was noticable.
That’s not to say that there aren’t plenty of younger folks online. All of the people I work with are nearly half my age, but I was suprised to see how many people my age were there. It seems we’re getting ready to retire or have already done it, and just need something more to take us into our golden years that we can’t expect the world to provide for us. It’s a very scary time in the world right now. Anyway, I was very encouraged to see how many people my age were in that room. It didn’t used to be that way.
So, that’s what I took away. A bunch of new friends and a new respect for my niche. Many of them don’t even know how to turn a computer on! But for those of us who do, there’s still plenty of time and plenty of hope for a rosier future.
Workin’ on that.
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September 26th, 2008 at 1:30 pm
Wow…That’s surprising to me!
I realize that networking IS important, but being in the younger generation, (I’m 26), I think that’s getting low on the priority list. That coupled with the fact that we are beyond comfortable online and with computers, is probably part of the reason that my demographic was hardly present.
Glad to hear you enjoyed yourself though
October 10th, 2008 at 12:11 am
I am genuinely surprised that there were not more of the younger generation at this conference. Anyone who knows two things about business knows that one of them is Networking Is Gold. I think it’s like 80% of jobs that anyone gets are based on knowing someone in a position to help. I guess the younger generation is committed to doing most of their “networking” in chat rooms and forums, and not IRL.