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Jun 13
Thank you, Alex!
icon1 Pat Marcello | icon2 Blogging | icon4 06 13th, 2008| icon33 Comments »

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I got a comment from a new friend, Alex , who has an awesome blog at (http://www.howtospoter.com/). He’s the guy that Mike Paetzold (of http://mikepaetzold.com) twisted his arm to tell my my theme sucked. LOL. That was 3 on the suck side, so as you see, it went. Thanks very much for your input. I sometimes forget that it’s not about me.

What I mean by that isn’t that I’m all self-absorbed or anything like that (at least I hope not), but it’s not about what I like. When you’re communicating with an audience, you owe it to them to do what THEY like. So, forgive me if I inconvenienced you with my very hot blue ball theme. I understand that it was hard to read.

And what a cardinal sin, eh? I mean, if you want people to read your blog, you should make it easy for them. People don’t really love to read, so if you’re boring or if it’s too hard to read what you write, POOF! Audience dries up.

I know these things.

And yet, I stuck to my very hot blue ball. My daughter says that when I see cobalt glass (which I collect), it’s like a dog whistle. I go right to it. So, you see, it’s NOT something I can help. I have the “blue” gene. So, I was distracted. Argh!

But I changed things around here, just for you. I appreciate you.

And talk about cool appreciation stuff. I just got a card in snail mail from Carrie Wilkerson of TheBarefootExecutive.com, who I met at jvAlert. Very cool. Wish I was that on top of it. Snail mail! How cool is that? What a gal.

Relationships. Internet Marketers need those. And I want to have one with you.

Like the new theme? Let me know. If you hate it… It’s gone. :-)

Popularity: 24% [?]


Jun 9

OK… You guys happy now? I changed my theme. :-)

I kind of like this new one, and don’t plan any changes for a least oh… the next quarter at least. Let me know what you think… Especially those of you who were hating the last one. You’re my review crew!

So, got home today from jvAlert, and I have to tell you that the last day was totally rockin’.

I was there for Simon Leung. Whoa. The guy knows the backroads of Google because he used to work for them. There are things he can’t tell you because he signed a non-disclosure agreement, but what he can tell you and told us was invaluable.

Believe this…

Simon says (no pun intended) that you should have a different landing page optimized for EACH keyword that you have in AdWords. Whoa. He even said it’s a lot more work, but that’s Google. He gave us about 12 strategies about what Google wants to see. Since I run the AdWords campaigns for Overcome Everything, it was a pretty cool perspective. I think I’m going to study Simon quite a bit more.

“Million Dollar Mike” Morgan was up next, and I just think the world of him. He’s been great to me in the past and I can’t wait until the call on the 19th. He gave some pretty awesome copywriting pointers and made everyone smile. Mike just rocks, and I finally got to meet him in person. kewl

I got a lot more than just information at jvAlert, folks, with the most valuable being a whole new bunch of friends.

The first day, I made a friend from Slovakia named Lucia, who is just starting out. (You’ll be hearing from her; I have no doubt. ) Lots of newcomers like Kevin Puls, Bonnie Cramner, and Steve Leadbetter. Lots of people coming on in some pretty interesting niches. Keep a lookout.

And totally lookout for Carrie Wilkerson. She’s a hoot! And a very smart business lady, who walks around without her shoes on. She runs… what else? TheBarefootExecutive.com I really enjoyed spending just the little time with her that I could.

And there were my old friends, Brian Edmondson, who introduced me to Jason James and other friends of his; Cyndi Parker of TrafficMOM.com and Birgit Ratz Cheung and her husband Eugene. All tops. Oh, and how could I forget, my old friend Charles Burleigh? I’m was so glad to see him out and about, meeting folks and having fun. Of course, Mike Paetzold was there, ribbing me about my old theme (Happy now, Mike?) and Steve Roye, who never fails to make me laugh harder than I should. Har. And Ross Goldberg and Eric Stafford were there, too.

I also made new friends Willie Crawford, who I was fortunate enough to sit beside at dinner the other night; Alan Bechtold, Laurie Steffen and Jeff Wark, and even met Bob the Teacher.

But the coolest thing was when someone came up to me and told me that they were on my list and asked what I was working on. I totally enjoyed meeting Bonnie and having a long chat with her.

And another long chat with Deremiah, a truly incredible man. In an world with an overwhelimgly high percentage of “me firsters,” this guy is “you first.” He never fails to ask what he can do for you, and that’s pretty cool. He’s gaining lots of respect by this attitude in the IM world, and there’s no doubt in my mind that he WILL go far. And sing? The man sings better than Stevie Wonder. We got to hear a really great Deremiah version of Happy Birthday at dinner on Saturday. Nice.

Ken McArthur is wonderful, of course, and everyone loves him. What’s not to love?

But the whole weekend, the question I kept hearing was, “What’s with Tellman’s hair?” LOL I told him we love him both ways–with or without.

So, that’s about it. jvAlert totally rocks the block, I’m telling you.

Popularity: 28% [?]


Feb 17

Wow! Last week was an awesome week. The people involved in my new teleseminar series told their people about the calls, and my list just whoa… Expanded. And things just keep getting better and better.

This week is call week 1. First, we have a general Blogging4Boomers Q&A call. Opt-in as a free member and get the information. You can’t really get the full benefit of the site, unless you become a full member, but the calls will convince you. This will be fun! They start tomorrow night, Monday, February 18 at 8 p.m. EST (GMT -5)

Tuesday kicks off my Blogging4Boomers teleseminar series with Mike Paetzold, a real blogging guy and a very good friend. I’ve know Mike for about 4 years now and have learned a lot from him. You will, too. So, get over to Blogging4Boomers and opt-in. We have a great lineup, but this call will be on Tuesday at 8 p.m. EST (GMT -5)

There’s a slight chance that there will be a third call this week with another friend that you’ll recognize instantly. I’m hoping he can join us because he’s always fun and totally interesting.

So, you can guess this is going to be a very busy week for Blogging4Boomers !

Come on, learn a LOT and join the fun!

Popularity: 29% [?]


Feb 13

Whoa…

Sorry I’ve been so behind on letting you in on the results of that product that me and 71 other Internet marketers did at the JVAlertLive seminar in Orlando, FL. It rocked!

I never had so much fun creating a product, which is usually like bleeding from the soul. There’s so much planning and preparation and build up and usually by the time the product is finished, you’re exhausted and too emotionally beat up to sell it. But you do, anyway. :-)

But this was a trip. We all had to write one great tip about joint venturing, a testimonial for the product, and provide a bonus. People like Eric Stafford (The Faster Webmaster), Ross Goldberg, Stuart Tan, Paul Easton, Cindy Parker, Mike Paetzold, Steve Roye, Andy Duncan, and on and on where there, too, so there were some pretty awesome tips. So, what resulted was a really cool book about JVs and about $5,000 in products. Joel Comm got on the video, while suffering from the flu, made a video headline for the page, and we were off and running.

Joel actually left early, which was a bummer. I really wanted to meet him and thank him for some stuff he sent me last year via Tellman, but he got sick, and so Eric Holmlund and Dan Nickerson led us through this exercise, and we were all scurrying to get stuff typed and emailed to Eric so he could create the .pdf and it was inSANE!!!

The copywriting team came up with a killer headline. I typed like the wind with about 7 other typists (well, Paul Easton had to read the testimonials to me, LOL), and we all had a great time. We even made money! And to think this happened in just 90 minutes. Very cool

But that wasn’t the coolest thing about JVAlertLive. There were at least 10 cool things and people: Ken McArthur, of course, is a gracious and wonderful host and he attfacted presenters like Dave Lakhani, Brandon Bouchard, Christine Comaford-Lynch, Kevin Nations, and Jermaine Griggs. I know I missed someone. Oh, yeah… Jaime Luchuck and the other cast members from The Next Internet Millionaire. Good people.

Christine is going to be part of my teleseminar series, which is awesome! I’m very excited because she’s just awesome. I hope you’ll register for the calls at Blogging4Boomers.com . You don’t have to be a Boomer. I am, and just thought it was a cool domain so I bought it. But what I’d like to do is to help Baby Boomers (like me) create their retirement from online income. (A lot of us are worried about that.)

The site’s doing great, actually. Lots of people are coming in every day. We’ve had about 2,000 people register in just the first couple of days, and thre will only be phone lines for 200, though you can attend on the Web.

But, if you want to be on the first call–register. It will be Tuesday evening (Feb. 19th) and with Mike Paetzold, an old friend (whom I just met at the seminar, after 4 years of knowing him), who will teach you tons of stuff about having a WordPress blog. He’s just awesome and I know you’ll learn a LOT.

I’m really looking forward to having you on the calls.

Popularity: 34% [?]


Feb 6
PHP Rant
icon1 Pat Marcello | icon2 Internet Marketing Information | icon4 02 6th, 2008| icon3No Comments »

Well, sort of.

I got Launch Formula Marketing for my membership site. $250. Easy to use, right?

Totally wrong.

It’s probably mostly my fault because I’m not a PHP programmer. I understand it ever so slightly and can do things like alter my blog template, for example.

But I can’t do anything with my membership site.

It’s working for members, which is what my main concern is. They’re great, and they make me feel good about what I’m doing almost every day. I have the best members in the universe. Really. They rock!

But…

I’m setting up this fabu teleseminar series. It’s got people like:

Tellman Knudson (of course) of The List Building Blog

Brian Edmondson (why definitely) from Blog with Brian He’s got an awesome customization. I’m jealous.

Mike Paetzold (a real WP kinda guy) from Mike Paetzold Recommends

Reed Floren, who’s amazing on Facebook. His JV group is really active and once I’m settled in with this membership site stuff, I’ll be getting in on some really great JVs, just from being a member.

Ken McArthur, who uses his JVAlert blog for some amazing bonding with his audience. JVAlertLive starts tomorrow!

Andy Duncan of Netslingers.com, who uses his blog for a niche audience.

Stephen Pierce–don’t you just wait for his dtAlpha Talkback emails each week? I know I do. I love to listen to this man talk. He’s very generous with his information and the way he gives it to you is totally charming and inspiring.

Ted Demopolous, who wrote Blogging for Business, and a few more books on the topic. Smart and very nice guy.

And lest I forget, one of my favorite people–Mike Morgan, or “Million Dollar” Mike Morgan. His copywriting skills are so STRONG that his sales letters have already pulled in a million bucks in a day. Wish I could afford him. :-)

And there’s going to be a cool mystery guest, too.

So you can see why I’m desperate to get this working. I just contacted a programmer. In my heart of hearts, I hope he can fix this.

Or, I’m going insane.

Want to come?

Go sign up for the series at http://blogging4boomers.com It’s free!

And then, check out the membership site. I have tons of great stuff inside and add more every month. You don’t have to be a Boomer, but we’re the ones coming online, trying to eke out just a little extra to survive.

I hear you! I feel your pain! I’m a Boomer, too!

Popularity: 32% [?]


Feb 4

I have a good reason for not posting for such a long time. It’s not like me, huh?

Well…

I have a new website that’s ready for business called Blogging4BoomersinBusiness.com and I’m launching it with a dynamite teleseminar series with folks like Tellman Knudson, Mike Morgan, Ken McArthur, Brian Edomondson, Stephen Pierce, Mike Paetzold, Ted Demopolous, Reed Floren, Andy Duncan, and a suprise interview that will knock your socks off!

I don’t think that a series has ever been done like this before. If you want to sign up, just go to http://easyseotricks.com/pat and claim a ticket.

You’ll be very glad you did.

Calls start with Mike Paetzold on February 19 at 8 p.m. EST.

Mike is one of the foremost authorities on all things WordPress. I’m pretty smart, but Mike is da man when it comes to figuring out the tech end of things. Plus, he’s a really fun and smart guy to have on the first call. I’m really looking foward to it. Mike & I have been friends for years and I’m truly honored to have him participating.
So, don’t wait. Go to http://easyseotricks.com/pat and get on board!

Popularity: 19% [?]