OVBlogger: Blogging and SEO

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clipped from www.searchnewz.com Why is this change going to be so different? In the past, the search engines have incrementally updated certain aspects of their algorithms to improve the quality of their SERPs, for example, eliminating the positive effect of Meta tag keyword stuffing which was being abused by spammers. Anyone who has been in the SEO industry for more than a few years probably remembers the chaos and panic when the major search engines stopped ranking websites based on this approach. This time around though, were looking at something much more significant than simply updating an algorithm to favor particular factors or discount others. We are looking at not only a completely new way for search engines to assign value to web pages, but more importantly, a new way for search engines to function.

Scary? Shouldn’t be, if you’re not using Black Hat techniques. Wall sees Google penalizing for paid linking on both sides of the equation and duplicate content becoming invisible. He also goes on to say that local search will become more important as will plain old quality, unique content.

So, is SEO dead? Wall doesn’t think so, and neither do I. Just as with any other change that Google has made, we’ll have to learn to adapt.

This shouldn’t be too tough, if you’ve been putting the good silver out, instead of the every day flatware. Serving our clients and readers well is what it will probably be all about, according to Wall.

And shouldn’t it be, after all? Who wants to search for something and find the same damned thing over and over again on the page? The more I thought about the Howie Schwartz method of just blasting things out into Web 2.0, the more I realized that it’s a huge time sink. It may work now, but I wonder how long the effects will last?  If you’re doing throw-away campaigns, I guess it works in the short-run. But…

I encourage you to read the full article to see what Wall sees as Google’s next evolution.

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So, what’s the very most important part of creating your online business?

Hmm… You know already.

KEYWORD RESEARCH!

Why would you start anything online if nobody is looking for what you want to sell?

Monday evening at 8 p.m. Eastern, 7 p.m. Central, 6 p.m. Mountain, and 5 p.m. Pacific, I’m doing my very first slide presentation at Xiosoft and hoping it comes out well.

I’m totally excited! I did this cool Power Point that lays it all out, and I’m rarin’ to go.

So, if keyword research is something you haven’t mastered yet, you absolutely HAVE to come.

But there’s a catch…

Yep.

You have to be a Lifetime Member of Blogging4Boomers.com

If you come on over, you’ll get…

• 40 + Videos to Show you How-to, Step-by-Step
• Nearly 40 Articles About Blogging to Get You Going  in the Right Direction
• Audio Interviews with Some of the Brightest Minds in Internet Marketing
• 10 Mindmaps to Guide You Through Technical Aspects of What You Want to Accomplish
• Pat’s Personal Plugins and Ping List
• A Web 2.0 Directory to Point You to the Hot Sites
• 13 Great Bonuses to Help You Succeed…

And most importantly, you get me. Twice a month I get on the  phone and answer questions about blogging and Internet Marketing for my members. They’re an awesome group that wants to act on things and become successful, and I’m thrilled and honored to be part of their quest.

I think I’m a born teacher, though I never realized it.  My bosses always shoved me into the role from my first job to well… my current job. If you’re a member of Tellman’s ListBuilding Club, you hear me twice a month there answering questions, too. I love it! It’s probably my most favorite part of the job. ‘Course I love it all, but interacting with people is really fun.

But come on over to Blogging4Boomers.com, and check me out. Sign up, and if you absolutely hate everything, there’s a 100% full money-back guarantee. But you won’t. I think you’ll be happily impressed.

Let’s get busy and crack the Internet marketing code together!

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